Tracey Cheek

I am a marketing professional helping clients grow their business, with over 20 years of experience owning, operating and marketing my own small businesses, each of them unique in their own way.  I understand more than marketing, I understand business.  At TLC Marketing, I have the pleasure of using my own experiences and expertise to help small business owners, professionals, and trade associations market and promote their distinct enterprises.

Over the years, I have learned what it means to operate on a budget.  I understand the need and desire to see measurable results from any marketing efforts.  I appreciate the importance of working with clients to create and implement marketing plans specifically designed to meet the needs of their individual businesses.  Believing that marketing plans are fluid and should be reviewed and improved regularly, I enjoy analyzing which efforts are working and why, providing a clear picture of your target audience and how to reach them.  I thrive on finding effective and efficient marketing options that make sense for your organization.

I also have the distinct experience of working with trade associations to help grow their presence and membership.  Trade associations are unique in that they are made up of individual members, often with different goals, target markets and ideas.  While these organizations often wish to grow like a business, it’s the members who often receive the most benefit from strong marketing efforts.  I enjoy the challenge of combining all of those ideas into a single vision that helps grow the organization by optimizing the value each member receives from its membership.

I would love to hear from you and discover your business needs.  No pressure.  No expectations.  Just a conversation to see if anything I do makes sense to you.